"Thanks to its strong brand and broadly-appealing marketing, The LEGO Movie stacked up one of the highest openings ever for an original animated movie this weekend."
Thanks for the kind words, Boxofficemojo.com!
Opening to a huge $69 million and 95% on Rotten Tomatoes, "The LEGO Movie" is a tremendous win for everyone involved. Directors Phil Lord and Chris Miller have outdone themselves with this one, and we're happy to know we're not alone in thinking that this is truly an instant classic. We're so excited to have been such a big part of this awesome campaign, and are honored to have finished both theatrical trailers, giving audiences their first looks at an exceptionally rendered LEGO world, as well as the first taste of the infectious hit song "Everything Is Awesome!"
Here's to more success in the weeks to come! And we can't wait for "The LEGO Movie" sequel!